Schedule

Week Date Topic

1. 09/19 Introduction of innovation management (Creativity, innovation, design and entrepreneurship) 
2. Context: 09/26 (1) Typology and source of innovation  09/30 (Sat) Orientation of Project B (Optional) 
3. Entrepreneurship: 10/03 (2) Innovation and entrepreneurship / Entry barrier & 1st mover advantage 
4. 10/10 National Day (Day off) 
5. Competition: 10/17 (3) Innovation life cycle and dominant design 
6. Vale Proposition: 10/24 (4) Value innovation and strategy positioning
7. Business Model: 10/31 (5) Business model and innovation 
8. Platform: 11/07 (6) Platform strategy and innovation 
9. Marketing: 11/14 (7) Diffusion of innovation / Contagious marketing 
10. 11/21 Workshop & Project A: Start-ups in Cultural and Creative Industry (with CCIRDC incubator) 
11. 11/28 Day off (Move to 12/02) 12/02 (Sat) Workshop & Project B: Circular Economy on Space (with Architecture department)
12. Storytelling: 12/05 (8) Storytelling of innovation
13. Gamification: 12/12 (9) Innovation for gamification
14. 12/19 Workshop and Project C: Commercialization of Fintech App (with EE department) 
15. IPR & Imitation: 12/26 (10) Protection and commercialization of innovation 
16. Future planning: 01/02 (11) Forecasting innovation / Culture and innovation
17. 01/09 Tutorial for Final Presentation 
18. 01/16 Final Presentation for Corporate Review